A Rare Piece of Ford Dealer History

This is a Vintage Solido 1:19 Scale Diecast 1934 Ford Pickup Truck, presented as a Westward Ford Sales 1996 Five Star Leadership Challenge Award. A distinguished corporate collectible that bridges the golden age of American automotive design with the dealer recognition culture of the 1990s.

Solido's 1:19 scale rendition of the iconic 1934 Ford pickup is celebrated for its exceptional detail and die-cast craftsmanship — a favourite among serious collectors. This particular example carries the added provenance of being a dealer award piece, making it a double-layer collectible: a fine diecast model and a piece of Ford dealership memorabilia.

Details at a Glance

• Manufacturer: Solido (France)
• Scale: 1:19
• Subject: 1934 Ford Pickup Truck
• Presented by: Westward Ford Sales
• Award: Five Star Leadership Challenge, 1996
• Era: Mid-1990s corporate award / dealer incentive piece

Whether displayed in a home office, a collector's cabinet, or alongside other Ford memorabilia, this piece commands attention and tells a story. A must-have for Ford enthusiasts, diecast collectors, and anyone drawn to the intersection of automotive heritage and corporate history.